I always get asked what concealer I use as my under-eyes are so flawless – I don’t own one, my 1p hack makes skin bright

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A BEAUTY enthusiast has shared a savvy hack to fix the appearance of eye bags – and you probably already have the secret in your kitchen cupboard. 

So if your skin is looking dull and lacklustre and you’re on a mission to brighten up your face without having to splash too much cash, then you’ve come to the right place.

Woman holding ice cube tray with brown liquid, demonstrating a hack to reduce eye puffiness.
A beauty enthusiast has revealed that rather than using concealer to cover dark under-eyes, she swears by a super simple 1p hack
Woman applying iced coffee cubes to her face to reduce puffiness.
Thanks to Victoria Benitez’s trick, your skin will be flawless, tight and bright, without breaking the bank
Woman describing a hack to reduce eye puffiness and dark circles.
Beauty fans were desperate to give her trick a try

Thanks to content creator Victoria Benitez, your skin will look tight and bright in no time at all – and it’ll cost you just 1p a time.

Victoria took to social media to share her natural skincare trick, leaving many very impressed. 

With Victoria’s method, rather than lathering on layers of thick concealer, she uses just two common ingredients – coffee and water – which she then freezes into small ice cubes. 

Showing off her simple trick, the young woman, who is from the US, said: “Everyone is always asking me what concealer I use. Concealer? I’ve never heard of her. I just use coffee and water.”

She then claimed: “This is so good for your skin and because it’s in ice, it helps reduce puffiness, swelling, improve circulation, and that’s what causes dark under-eyes – poor circulation – and also damaged blood vessels in your eyes.

“And when you put coffee on your eyes, it helps constrict the blood vessels that are damaged, which repairs them, which makes them nice, tight, and bright.

“And it’s literally so simple and it’s not $100 [£79]. All these eye creams are so expensive and you look at the ingredients, it’s like agua, alcohol, then caffeine. 

“The one thing that all eye products have in common is that they always have caffeine.

“So just get some coffee and water and wake your face up with some coffee ice cubes.”

With Victoria’s simple hack, all you need to do is freeze your coffee mixture and then rub it over your face, paying particular attention to under your eyes.

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The influencer, who also uses beetroot on her lips and cheeks to save money on blusher and lipstick, then acknowledged: “And also, the smell from the coffee just makes you so much more alive, so much more awake, so much lighter and brighter, you’re just ready to take on the day.”

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As Victoria wiped her face and showed off her flawless skin, the brunette beauty, who describes her ice cube hack as ‘natural concealer’ then added: “So this is your sign. 

[quote credit=”Victoria Benitez”]Throw away all those serums that are just weighing your eyes down and are gonna make them sag. Make some coffee ice cubes[/quote]

“Throw away all those serums that are just weighing your eyes down and are gonna make them sag.

“Make some coffee ice cubes.”

[boxout headline=”Top beauty trends for 2025 “]

Hayley Walker, Beauty Expert at Justmylook spoke exclusively to Fabulous about the big beauty trends for 2025.

Haircare

Hair gloss treatments are a must-have as beauty enthusiasts love the salon-quality shine and enhanced colour delivered by the trending treatment. 

Hair glosses are multifunctional as they nourish the hair while offering a vibrant, healthy-looking finish, combining 2025’s core trends. This treatment is perfect for those seeking an affordable, at-home glow-up. 

2025 will focus on skin repairing and texture-enhancing treatments. 

Skincare

Rejuran treatment, a celebrity-endorsed procedure, will see a rise in demand this year as many seek to enhance the skin’s appearance. The procedure entails injecting polynucleotides derived from salmon DNA to enhance skin texture and elasticity. “Rejuvenation is expected to dominate 2025 skincare trends as many seek to a achieve flawless, youthful complexion. 

Skincare routines will also include back-to-basic products for a simplified routine. 

Ginseng cleansing oil and panthenol cream are among the trending products for 2025. The cleansing oil is excellent for dissolving makeup and impurities without clogging pores and is enriched with nourishing properties to leave the skin feeling and looking refreshed and radiant. 

Makeup 

Makeup trends will follow suit to achieve youthful and radiant looks. Under-eye brighteners will be sought-after products for delivering coverage while enhancing natural radiance. This beauty tool will complement natural beauty while improving and brightening dull skin. 

Makeup looks will be bigger and bolder in 2025 with cluster lashes expected to surge this year. These lashes bring the glam to glamorous looks as they deliver dramatic volume to enhance everyday or special occasion looks. 

Peel-off lip stains circulated the beauty industry in 2024 and are expected to dominate in 2025. The growing popularity of this product is due to its ability to provide long-lasting, transfer-proof colour to lips, enhancing a natural aesthetic. Additionally, cherry-coded aesthetics are expected to be everywhere this year as the deep, rich hue can be achieved using peel-off lip stains or bold lip looks for a dramatic effect. 

Nails

2025 will be another year of countless, show-stopping nail trends. Goddess Nails and Aura Nails deserve an honourable mention as these designs channel an ethereal, celestial aesthetic for bold, self-expressing nails.

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If you fancy giving Victoria’s trick a try, you can buy an 100g pot of instant coffee granules for just £1.50 from Sainsbury’s.

With just 10g needed for each serving, this hack works out at just 1p a serving, making it perfect for those on a budget.

Beauty fans beam

The TikTok clip, which was posted under the username @victoria__benitez, has clearly left many open-mouthed as it has quickly amassed 650,500 views in just one day. 

Beauty fans were left beaming with Victoria’s simple but effective trick and many eagerly flocked to the comments to express this.

[quote credit=”TikTok user “]Looks amazing! Thank you[/quote]

One person said: “Goes and makes coffee ice cubes instantly… You’re a legend, thank you.”

Another added: “Omg trying this!” 

A third commented: “Looks amazing! Thank you.” 

At the same time, another beauty enthusiast simply wrote: “Influenced.” 

Meanwhile, someone else asked: “You just brew a pot of coffee and combine it with water and freeze?”

To this, Victoria confirmed: “I brew coffee with water and freeze that.” 

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