B&M has dropped the price of a huge Cadbury Easter egg to £5 and it’s the cheapest out of the major retailers.
The Dairy Milk Chunky Ultimate egg has been discounted by 50% from £10, meaning the cost per 100g is £1.25.
The pack comes with an extra thick chocolate egg and bag of individually wrapped Cadbury Dairy Milk chunks.
Shoppers keen to buy the egg for a loved one this Easter will have to head to their nearest B&M store as you can’t order it online.
You can find the B&M branch closest to you by visiting www.bmstores.co.uk/stores and entering your postcode.
The retailer says stock is low though so you’ll have to be quick and bear in mind your local branch might not be selling it at all.
We looked at how much other major retailers are selling the same Cadbury egg for and B&M’s works out significantly cheaper.
Asda, Morrisons, Ocado, Tesco and Waitrose are all selling the XL egg, but the cheapest price is at Asda where it is £12.98 – almost £8 more expensive.
Morrisons is selling the egg for £14 while Ocado, Tesco and Waitrose are all stocking it for £15.
Bear in mind you may find another chain or retailer selling the same egg for less than B&M though.
It’s also worth bearing in mind, supermarkets and retailers often launch discounts and offers on chocolate eggs in the run up to Easter.
The chocolate egg market is a lucrative one for the sector.
[bc_video account_id=”5067014667001″ application_id=”” aspect_ratio=”16:9″ autoplay=”” caption=”‘Have to try this’ say chocolate fans as Cadbury Ireland reveal major toastie hack” embed=”in-page” experience_id=”” height=”100%” language_detection=”” max_height=”360px” max_width=”640px” min_width=”0px” mute=”” padding_top=”56%” picture_in_picture=”” player_id=”default” playlist_id=”” playsinline=”” sizing=”responsive” video_id=”6369588296112″ video_ids=”” width=”640px”]According to personal finance comparison site Finder, 80million Easter eggs are sold in the UK each year.
It’s worth keeping an eye out on all the latest deals so you can get the best price.
Check out websites like LatestDeals.co.uk and HotUKdeals.com for some of the best offers across the retailers.
Keep an eye out for retailers launching multi-buy offers or deals exclusive to loyalty card shoppers too.
Morrisons this week was offering More Card customers five 96g Cadbury Easter eggs for £5, working out at £1 per egg.
How to save money at B&M
Beyond keeping an eye out for discounted products, it’s worth downloading the B&M scanner app.
It’s free to download off the Google Play Store or Apple App Store.
It lets you use the camera on your smartphone to scan barcodes in store to find out the true price of a product.
Sometimes it tells you a price which is lower than advertised on the barcode.
Shoppers using the scanner app have previously found products for as cheap as 10p.
It’s worth signing up to Facebook pages dedicated to hunting for bargains from B&M and other discounters too.
Some worth joining are B&M Bargains, Extreme Money Saving Deals and More and Extreme Couponing and Bargains UK group.