A NEW Cadbury dairy milk bar will launch in UK supermarkets for the first time in days.
Chocoholics will be delighted to hear that its collaboration with Biscoff will be landing on shelves as soon as Saturday, March 15.
The bar will feature Cadbury Dairy Milk with pieces of caramelized shortbread Biscoff pieces.
Fans have been eagerly waiting for a release date since the summer.
Sainsbury’s will be the first supermarket to stock the chocolate, with it landing in supermarkets on Saturday.
Morrisons will begin stocking the snack from Wednesday March 19 and Tesco shoppers will be able to get their hands on it from March 25.
Finally, Asda shoppers can try the chocolate from March 27.
Prices will start from £1.69 for a 95g bar and a larger 105g bar will cost £2.
It’s worth noting that retailers are free to set their own prices, so they may vary from shop to shop.
Connor Gould, Brand Manager at Cadbury says “This might be the hardest secret we have had to keep…
“We know people love the irresistible smoothness of Cadbury Dairy Milk chocolate and the satisfying crunch of Biscoff, so this collaboration was something that we were excited to announce to both chocolate and biscuit lovers alike.”
It’s a match made in chocolatey-biscuit heaven, proving to be a truly unique and delectable experience for all! We can’t wait to hear what everyone thinks of it.”
[bc_video account_id=”5067014667001″ application_id=”” aspect_ratio=”16:9″ autoplay=”” caption=” ‘Love this’ cry chocolate fans as Cadbury Ireland teases new limited edition bars” embed=”in-page” experience_id=”” height=”100%” language_detection=”” max_height=”360px” max_width=”640px” min_width=”0px” mute=”” padding_top=”56%” picture_in_picture=”” player_id=”default” playlist_id=”” playsinline=”” sizing=”responsive” video_id=”6368643561112″ video_ids=”” width=”640px”]A previous image of the chocolate bar shared on social media caused a stir, with one user joking they would “step over a corpse to have a bite”.
Another said: “Now this is going to cause me issues! I cannot resist!.”
A third person said the chocolate collab was “worth breaking the diet for.”
While a fourth simply said they “needed this” in their life.
[authenticated-scripts src=”%3Cscript%20class%3D%22palin-poll%22%20src%3D%22https%3A%2F%2Fwww.thesun.co.uk%2Fpollingwidgets%2Fv3%2Fwidget.js%3Fquestion_id%3D109227%26game%3Dpolling%22%3E%3C%2Fscript%3E” type=”embedded” width=”100″ /]OTHER CADBURY BISCUIT COLLABS
It’s not the first time that Cadbury has launched a partnership with a popular biscuit brand.
The bar combined Cadbury Dairy Milk chocolate with pieces of the chocolate biscuit.
The group also looked to bring sweet and savoury flavours together when it launched a chocolate bar with Ritz crackers back in 2014.
The snack comprised four pieces of Cadbury Dairy Milk sandwiched between small rectangles of Ritz biscuits.
However, these treats are a rare find on supermarket shelves today.
The upcoming release of the new Biscoff bar comes as Cadbury has revealed what new eggs are set to land on supermarket shelves this Easter.
For chocoholics planning their Easter haul, Cadbury’s 2024 line-up promises a mix of exciting new launches and much-loved classics.
Among the fresh arrivals is the Easter Favourites Pouch – stuffed with Mini Eggs, Creme Eggs, and Mini Dairy Milk Eggs.
Ideal for sharing or an Easter egg hunt, the 335g pouch is priced at £7.45 and will be available in stores nationwide.